How Ethical Business Practices Can Improve Your Organizational Culture
It’s no coincidence that many of the world’s leading organizations have a great culture. A strong organizational culture enhances your ability to recruit top talent, maintain a happy workforce, and deliver excellent customer service.
There are a number of strategies you can employ to foster a positive culture in your workplace. But one of the easiest ways to achieve this is to run your organization in an ethical way.
When an organization’s management is committed to ethical business practices that mindset trickles down to the rest of the team. The result is a winning culture that will benefit the entire organization.
Here are a few ways ethical business practices can positively impact your organizational culture.
Attract Higher Quality Employees
Maintaining a strong organizational culture starts by recruiting and cultivating the right talent. When you consistently bring in people that positively contribute to your culture it’s much easier to build a positive workplace.
A recent study has shown that 62% of millennials want to work for organizations that value ethics and make a positive impact on the world. This means that if your organization utilizes ethical business practices you may have a big leg up on your competitors when it comes to recruitment.
It’s also going to make it much easier for you to find talented individuals who fit in with the type of culture you’re looking to build. This goes for both full-time employees as well as freelance and contract workers.
Ensure Your Employees are Treated Fairly
While a large part of running an ethical business is doing good for those outside your organization, it’s also about ensuring those within your organization are treated fairly and compassionately. This includes respecting their rights and providing them with the support and resources they need to succeed.
Employees that are happy, healthy, and motivated are more likely to contribute to your culture in a positive way. They’ll also be more committed to your organization and willing to go above and beyond to help you achieve your goals.
So, by running your business in an ethical way you’re also improving your employee wellness which is a key component in building a strong organizational culture.
Set an Example for the Rest of Your Team
When people join an organization, they look to management to learn how they should act and conduct themselves. So naturally, the way you run your business sets a precedent for your team and will greatly influence the culture in your workplace.
When an organization doesn’t value ethics that mindset spreads to the rest of the employees. If employees don’t feel like their employer values them or society in general then they’ll be less likely to as well. This creates an organizational culture where everyone is only concerned with themselves which not only hurts your team but also your customers.
However, when an organization goes out of its way to treat its team with respect and make a positive impact on society it encourages its employees to do the same. For example, a recent Gallup poll found that the number one reason employees donate to workplace fundraisers is their organizations’ mission. If you create a positive mission for your organization that inspires your team they’ll be more likely to follow your lead and help you create the type of culture that will lead you to success.
Provide Meaning for Your Organization
Your ability to provide your team with a sense of meaning and purpose will greatly influence the type of organizational culture you create.
In a survey performed by Achievers, 57% of respondents said they weren’t motivated by their company’s mission and 50% said they didn’t expect to still be working for their employer within a year. This illustrates how important providing your team with meaning is to creating a successful workplace.
Running your organization in an ethical way is a great way to respond to these statistics. When your team sees that you’re committed to making a positive impact, and that they’re contributing to that, it gives their job meaning. It also promotes a positive organizational culture as everyone is passionate about what they’re doing and working towards a common goal.
Encourage a Higher Level of Employee Engagement
A strong level of employee engagement is critical to building the right organizational culture. If your team isn’t engaged and actively involved in helping you achieve your goals your culture will suffer as a result.
It turns out there’s an easy way to boost employee engagement: Utilize ethical business practices.
According to leadership development experts Dr. Brad Shuck and Maryanne Honeycutt-Elliott, “higher levels of engagement come from employees who work for a compassionate leader—one who is authentic, present, has a sense of dignity, holds others accountable, leads with integrity and shows empathy.”
By running your organization in an ethical and compassionate way you’ll find your engagement levels will always remain high. And engaged employees who are passionate about your organization will help contribute to a strong culture that benefits your entire team.
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